Helping tech brands earn trust, not eye rolls.
Trust makes or breaks a brand. Simple as that. But most companies struggle to earn it. They drown buyers in jargon, tell broken stories, blend in with the pack, or worse…try to scare people into listening. That never works.I help brands do the opposite. I guide them toward clarity, credibility, and human connection so trust isn’t just a buzzword. It’s what makes you memorable.— Andy Lewis
Current Work
Cofounder of Braindance
A hybrid agency for tech companies that know trust isn’t a buzzword, it’s currency. We help you earn it.
Cofounder of Dwello
An AI-powered interior design startup creating fast, affordable, unfugly room designs.
Project Highlights
Super Bowl Commercial
Helped Steve Harvey turn a viral mistake into one of the Super Bowl’s most talked-about ads. #BALLOGIZE
Get That Raise App
Built an app that gave Americans the tools and confidence to ask for a raise.
Y Combinator Startup School
Created a tool that helps copywriters turn ideas into pitch-ready presentations fast.
MTV Dating Show
I pitched a show where I went on dates and proposed. No, it didn’t make it past development.
About
I build brands people want to believe in.
I’m a creative director, copywriter, and strategist with experience across agencies, startups, and Big Tech. I’ve led teams big and small, working on everything from brand guidelines to multi-million-dollar Super Bowl campaigns. Each chapter gave me a different lens on how great work gets made.Ad agencies taught me how to stand out with ideas that cut through.Startups taught me why knowing your audience is everything.Big Tech taught me the value of systems and repeatable workflows that deliver speed without losing quality.Together, those lessons shaped not just my creative instincts but my leadership. I bring a clear vision of what makes great work, but I also believe collaboration and developing young talent matter just as much. Sometimes that means putting relationships ahead of quick wins. Because in the end, lasting value always outperforms short-term ROI.
Approach
My formula for building trust is simple. Know your audience. Solve their problems. Communicate clearly. Create space for connection and feedback. Do that, and trust turns into brand love.
Brand Strategy
Creative Direction
Copywriting
Community Building
Testimonials
One of the most talented creatives I've ever met.
Alex - Publicis
A great leader that kept teams aligned and on track.
Nico - IBM
His quick wit and laid back attitude are a perfect fit.
Ian - Ogilvy
A wonderful and very talented writer.
